How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 22.06.2025 05:02
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Perception
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
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Place
People
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Why do I (45, male) feel like I'm crushing on a girl (19, female)?
Processes
Price
Good marketing is doing this well.
Why is it rare for someone to despise both the Democrats and Republicans?
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Product
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